Manitoba nonprofits: get up to 75% off training - Jan 15th deadline. Find out how
Marketing help for Organizations
Content so good they'll think you outsourced it.
Your mission is too important to stay invisible.
But let's be honest—marketing always ends up at the bottom of the to-do list. Your socials haven't been updated in weeks (or months). Your website says pretty much the same thing as every other org in your space. And when board members or volunteers try to explain what you do, everyone has a different version of the story.
I see you.
You're organizing events, drumming up funding, driving your mission forward. You didn't sign up to be marketers on top of everything else.
The truth is, even the most impactful organizations struggle to be heard without clear, consistent ways to share their story. But here's what I know after 15+ years of working with nonprofits and small organizations: your team has what it takes to reach your audience. You don't have to suddenly become full-time marketers. You don't need to hire someone new. You just need the right tools and a bit of practical training.
Let's give your team everything they need to confidently share what makes your organization great.
Option
no.
01
Investment:
$2,000
Working with a tight budget?
Check out my roundup of grants and subsidies for Winnipeg organizations.
Digital Marketing For Nonprofits Training Series
THE MOST POPULAR
From social media stress to digital success
If you know your team "should" be using social media and email but you're having trouble really diving in (or staying consistent) this is your perfect starting point.
This 4-part training series gives your entire team the digital marketing foundation they need—no fluff, just practical skills you can actually use. Over 8 weeks, we'll cover everything from social media strategy to email marketing, with real homework between sessions so you're building skills while we go, not just taking notes.
This is for you if...
Your team is doing marketing "off the side of their desk" without formal training
You have existing accounts, but they aren't getting the engagement or results you want
You need sustainable strategies that work with limited time and resources
You're ready to approach your marketing strategically: learning how to engage genuinely and proactively, not just check it off a to-do list.
You'll get:
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4 x 90-minute virtual workshops spaced over 2 months
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Take-home workbooks you can reference and build on
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In-session activities tailored to your specific organization
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Homework between sessions to practice new skills
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Digital marketing tools and strategies that can grow with you
Option
no.
02
Investment:
$ 1,750
Working with a tight budget?
Check out my roundup of grants and subsidies for Winnipeg organizations.
Stop Posting Like an Organization!
HANDS-
ON
TRAINING
Figure out what really works online to supercharge your social strategy
Do you feel like your stuck in a "5 likes" jail?
If your organization has been stuck in "announcement mode" - posting about your work while fighting for every view, like and comment, it's time to figure out what really works online.
This intensive, half-day session teaches you how to create content that actually gets noticed and shared. Learn the 4 secrets nonprofits can steal from professional content creators, how to play nice with "the algorithm," and how to get your message in front of the people who actually matter.
This is for you if...
Your posts regularly get only 5 or 10 likes (and half of them are from staff)
You post when you have an event coming up, or when it's Giving Tuesday, but struggle to fill in the calendar in between
You're looking for a practical approach that can break down the creation process into something manageable
You're ready to develop a content strategy your team can actually use, week after week, month after month, to connect with your followers
You'll get:
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A half-day, in-person workshop that breaks down exactly why organizational content struggles
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The 4 secrets of creator-style posting that actually get the algorithm on your side
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Real examples from local nonprofits showing what works (and what doesn't)
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A step-by-step content planning worksheet you can use immediately
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Hook templates tailored to the nonprofit world
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Hands-on practice creating actual posts
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A 90-min virtual follow-up meeting to see what's working and help troubleshoot implementation
Option
no.
03
Investment:
$1,750
Working with a tight budget?
Check out my roundup of grants and subsidies for Winnipeg organizations.
Strategic Messaging Workshop
Clarify what you're really saying
1:1 MESSAGING HELP
All the marketing in the world can't save a convoluted message. This half-day workshop brings your staff, board, and key volunteers together to develop messaging that captures the heart of what you do and why it matters.
We'll work collaboratively to find language that feels authentic to your team and resonates with the people you serve—so that no matter where you're talking to people (on social, fundraising, in grant applications, at the grocery store...) you can confidently connect and spread your message.
This is for you if...
You struggle to explain your impact in a way that catches people's attention
Your messaging feels generic, or could apply to any organization in your field
You want everyone—from board members to volunteers—to feel confident talking about your work
You're ready to dig deep and define what makes your organization unique and valuable
You'll get:
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Half-day collaborative workshop with your full team, with follow-up session to fine-tune messaging
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Guided exercises to identify your core themes and messages
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A comprehensive messaging framework document
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Shared language that everyone can use with confidence
Proud to have worked with...
"Buffy brings a depth of understanding to organizations. She knows the questions to ask, how to direct conversation, and has a beautiful way of bringing in all viewpoints.
She provides interesting, practical, and enlightening exercises that make participation appealing and fun."
Millie Hildebrand
Women's Musical Club of Winnipeg
"I believe that Buffy Davey is one of the most innovative and talented people that I have worked with and am very pleased to have her professional experience on my project."
Stuart Murray
Winnipeg Human Rights HUB
"Buffy's expertise increased both our social media engagement and number of followers. Her reporting helped our conversation around social media at all levels and was especially meaningful for upper management. A must for any organization engaging in social media!"
Georgine Van de Mosselaer
Booth University College
Your organization needs marketing.
...but you don't have to become a marketer.
It doesn't need to eat up all your time, drain your resources, or steal the top spot on every day's to-do list.
I'm here to work with you. To teach you how to have the most impact with whatever time you actually have—developing practical approaches that get your message in front of the right people so you can get back to doing all the other things that keep your organization running.
1: Centre Your Audience
Everything starts with understanding who you're trying to reach and what motivates them to support causes like yours. We'll identify the people who are most likely to become your champions and learn how to speak their language.
2: Clarify Your Message
We'll work together to develop messaging that gets to the heart of what you do and why it matters. Clear, compelling language that helps people immediately understand your impact and how they can be part of it.
3: Spread the Word
I'll teach your team practical, sustainable marketing approaches that work for non-marketers. We'll focus on hands-on practice and tried-and-true strategies tailored for small teams with a message to share.
No complicated jargon or generic advice—just tested approaches that deliver maximum impact with the time and resources you actually have on hand.